Baggage Trolley

Appealing to the passengers at the airport as well as their friends and family at the airport and an item of immense utility to the passengers, the humble trolley is ideal for brandvertising your logo or product. Saturate even high-traffic airport with your advertising message. These baggage carriers deliver maximum reach and visibility by targeting business and leisure section of domestic as well as international travelers along with friends and family who have come to see off or receive them. From parking area to lounge, you can reach out to a large section of audience 24×7.

Boarding Pass

Target all the passengers of a specific airline right down to their departure city and destination by advertising on an important travel document – the boarding pass. With customers checking the boarding pass an average of 3 times, i.e. during check-in, security check and boarding, you get a guaranteed viewership of your brand communique. A portion of the boarding pass is retained by the passenger that is taken by him to his home or office thus providing a high engagement level. A cost-effective medium, this is your pass to grab the attention of targeted profile without making much effort.

Shopping Trolley

Airport Shopping trolleys are an excellent way to target high net-worth audience who are willing to explore and engage with what the Airport retail has to offer.

Unlike other media, the Shopping Trolleys are visible and used by passengers from all sectors, making it reach a wide and diverse segment of the audience.

Available after the security check-in, These trolleys offer a great way to target your audience before they board the Aircraft.

Economical & multipoint advertising medium. Your brand is visible from both advertising display sides.

Tarmac Coaches

Reach out to a captive audience of entrepreneurs, professionals, students, homemakers and other High Networth Individuals (HNI) who travel on business and leisure by advertising on tarmac coaches. Ferrying about 50 passengers over 60-100 trips every day, you can catch attention of Sec A and B1 passenger profile with advertising options like external wrapping, static branding on panels, hand-grips or bus grab handles and contravision. There are 3-4 static panels and about 20-25 double-sided hand-grips apart from right, left and rear window panels that provide you the opportunity to communicate your messages to the audience for about 10-15 minutes during arrival and departure. Sample survey reveals that about 77% of passengers remember the brand after exiting the aircraft. Utilizing the opportunity, communicate with your target audience in transit with tarmac coaches.

Aircraft Exterior Wrap

Leverage the most interesting advertising space that is also the most visible – wrapping the airline in the entirety or partially with your brand identity. Custom-designed enveloping of the aircraft with a special material is an innovative and impressive way to grab the passengers’ attention. You can complement the airline wrap with a media event, be it ramp shows, press conferences, contests or sky parties, to create a stir in the market that leaves an indelible mark on the passengers’ minds. This flying billboard is ideal for product launches and special programs wherein you need to have a dialogue with your discerning target audience. So, let your brand fly high by reaching to a large segment of the target group and high quality impact of that connect, thus fuelling a higher return on investment.

Seatback Devices

Directly facing the passenger, the back of the meal tray table affixed to the seats offers a potential to engage the discerning passengers for both domestic and international flights. On an average, there are about 200 seatback devices where you can display your message on uncluttered space for a viewing duration spanning 45 minutes to even 8 hours. Establish your presence in the aircraft cabin space in a sleek manner, with graphics that are not in your face, on a space of 217.5 mm width and 53.5 mm height, with clear visibility whenever the tray table is upright and locked. With each seatback in row clearly visible to all three passengers, seatback branding offers you direct communication to millions of passengers onboard.

Meal Tray Graphics (External.)

Branding on this makes it visible to every passenger while the tray table is in its upright and locked position, and is visible to all the passengers sitting in a row.

Meal Tray Cards

Meal tray cards are credit card shaped and are placed on each meal tray before being handed over to the passengers and are excellent to capture the attention of passengers.

Headrest Covers

Placed on the headrest of every seat, headrest cover space is a powerful way of advertising as, once passengers are seated, the message is right in front of them throughout the journey. This offers high impact advertising with high unaided recalls.

Bulkhead Walls

Providing your marketing message a bolster with captive environment coupled with higher visibility is the option of cabin bulkheads. These partitions are large format and hence clearly visible to passengers during all phases of flight, be it boarding, departure or in-flight.

There are 4-6 panels in an aircraft where you can display your messages – 2 at the front and back and 2 in the middle in case of business class section. Depending on the flight, the minimum viewing duration ranges from 45 minutes to 4 hours. You can reach out to passengers effectively during this down time with the help of cabin bulkheads.

In-flight media generates over 25% positive shift in the intent to purchase the brand, reason enough to let your brand take-off to new heights with affluent, educated flyers.

Skyline Panels

Engage passengers onboard all or select flights with skyline panel ads along the length of the cabin. Onboard advertising provides up to 2000 times the impact of traditional media by engaging the passengers in a distraction-free environ. The minimum undistracted viewing time of 40 minutes to 4 hours inside the aircraft provides an opportunity to engage with A+ passenger profile, thus guaranteeing high penetration and a clutter-free display. Stand out from the pack with lowest cost of sale with skyline panels.

Overhead Bins

Overhead luggage bins nestle an advertising space for the sponsors that’s not only appealing but also effective. The flexibility of style of advertisements adds to its influence. Every bin, from the front of the aircraft to the back can be lined up with attractive messages related to the products or services. Guaranteed viewership due to clear visibility during the entire flight and high recall rate to a captive audience for an average dwell time of 45 minutes to even hours is a not-to-be missed opportunity for creating a positive shift in intent to purchase or use the advertised product or service. So, go for the high impact and high visibility option of overhead bins.

Product Sampling

Create an interactive experience with an upscale target segment by distributing free samples of your product. Precision-based product sampling can be done on entire fleet, select flights or when passengers board or leave the airline. The receptive airborne audience can be engaged for offering samples of FMCG, food & beverage, beauty and personal care sectors among others that may enhance or simplify their hectic lifestyles. Make an even more memorable impact by combining other advertising options with sampling of product or its variant for maximizing ROI. We can customize the timings, distribution methods and quantity to suit your brand. You may even distribute the samples on the basis of routes of the flight if you wish to cater to a specific demographic profile. Let your experiential marketing strategy spread its wings with product sampling.

In-Flight Entertainment

Making the flight enjoyable and relaxing, in-flight entertainment options provide the passengers audio and video entertainment at every seat. A definite way to put the spotlight on your brand in front of millions of domestic and international travelers onboard, 30-60 seconds of in-flight commercials are played to all passengers on all flights. Boasting of strategic visibility and target-specific reach whilst harmoniously blending with the leisure quotient of the passengers, in-flight entertainment option provides the perfect combination of time and opportunity to engage a captive audience. A subtle tug at the passengers’ attention and a memorable impact – that’s the brand recall prowess of in-flight entertainment for you!

Beverage Cups Branding

Beverage cups offer 360-degree branding experience and are a unique platform for innovative advertising.